Welcome to the July issue of MSS Monthly — Newsletter for Mortgage Professionals. This issue is 100% focused on the market and staying ahead in 2009.

· Predicting Tomorrow's Mortgage Rates
· Jeffrey Gitomer's Social Media: The new New Wave
· David Bartels' Personalizing Social Media
· MSS Monthly Poll

If you're having trouble viewing this email, click here
Mortgage Success Source
  July 2009  

YouTubeCheck us out on YouTube!  |  Follow us on twitter MMG, LTB

Click Here!Predicting Tomorrow's Mortgage Rates

Nobody can guarantee with 100% accuracy what mortgage interest rates will do on any given day.

However, close analysis of the Mortgage Bond market can reveal trends that let us predict how Mortgage Backed Securities — and the home loan rates that are affected by them — are likely to move with the market.

Should I lock? Should I float? What's your rate?

These are questions that loan originators are asked every day. In this brief video, MSS Chairman Barry Habib explains how Japanese Candlestick Chart Analysis can help you advise your clients, whether you are a mortgage broker or a mortgage banker.

Given the many other pressures facing mortgage professionals today — H.R. 1728 and the Home Valuation Code of Conduct (HVCC) to name a few — knowing more about the bond market can remove another layer of uncertainty, help you close more loans at favorable rates and profit from your knowledge.

Mortgage Market Guide (MMG) is delivers everything a loan originator needs to be more successful including instant repricing alerts, industry updates, bond quotes and more. Don't let another day go by without having a MMG membership working for you! Sign up today for a FREE 14-day FULL ACCESS Trial Membership of MMG.

Jeffrey GitomerFREE Video from bestselling author Jeffrey Gitomer:
Personalizing and Humanizing Social Media

About a year ago, Jeffrey Gitomor became one of the 100 million people currently involved in social media networking online, an industry that he calls "the new New wave."

What's interesting about his decision is what he quickly discovered: that the basic rules of building a social presence applies equally to everyone across the board, no matter if you're just getting started in your career as a loan originator or you've been at it for years!

To find out more, click here to watch this great video from Jeffrey Gitomer on how to personalize and humanize these popular social media resources!

Whether you are a seasoned veteran or new to the industry, the LoanToolbox Platinum Package FREE 30-day trial membership provides everything a loan originator like you needs to grow their referrals and bring in more business! Click Here for a FREE 30-day Trial Membership of The LoanToolbox.

David BartelsFREE audio clip from David Bartels:
Taking Your Online Presence to the Next Level with Social Media

Having your own web page, running a blog, and sending out HTML newsletters are all cost-effective ways to promote your expertise and professionalism as a loan originator.

But to make connections with the next generation of Internet-savvy clients and referral partners, you have to take your online presence up a notch.

In this important audio, David Bartels - top mortgage trainer and the industry's leading authority for converting leads into loan applications - offers 6 easy steps on maximizing business activity and quality "friendships" through social networking sites like LinkedIn and Facebook.

  • Set up a personal, yet professional profile. Make sure to list your personal interests, as well as some professional bullet points.
  • Find some friends to add to your network. Start with your current email contacts, place of employment, agents, clients, and friends.
  • Connect with people publicly by commenting on their status or something that they've uploaded.
  • Create or join a group that relates to your business. Hang out where other people are, or create your own network.
  • Invite others to join your group who may benefit from the information you provide. The trick to this invite process is to make it as personal as possible.
  • Update your group once or twice a week with good information that they would want to share with their networks.

Click here to get David's proven and practical methods that will build your online business relationships, keep you in touch with your database, and take your social media presence to the next level.

Upcoming MSS Web Events

August 4, 2009 – Webinar
Adding it Up: FHA Income Guidelines

August 5, 2009 – Webinar
A Taxing Matter Made Simple: The Mortgage Professional's Guide to Tax Return Analysis

August 6, 2009 – Webinar
The New Early Truth in Lending Rules Are Here. Are you Ready?

August 11, 2009 – Webinar
Taking it to the Bank: FHA Asset Guidelines

August 18, 2009 – Webinar
What's the Score: FHA Credit Guidelines

August 25, 2009 – Webinar
It's All in the Presentation: FHA Marketing

August 26, 2009 – Webinar
Technical Analysis: The Best of Both Worlds

For more information on MSS events Click Here
Got an Opinion?

Got an opinion? Think you know what the greatest challenge facing Loan Originators? Take part in our monthly reader opinion poll below to let your voice be heard and to find out where your answer ranks. There will be a new question every issue. Make sure you check back often!

What is the greatest challenge our industry is facing right now?

  a. Over-regulation
  b. The economy
  c. The job market

P.S. We hope you enjoyed July issue of the MSS e-zine and that you found it helpful. We're already hard at work getting the August issue ready where we'll have more great videos, stories and tips that we're sure you'll enjoy. Please let us know what you think! We'll be glad to hear from you. Send us an email at: support@mortgagemarketguide.com.